ABOUT THIS EPISODE: In this special live coaching episode, I’m joined by several amazing entrepreneurs inside The Growth Collective for a behind-the-scenes look at how small but intentional shifts in content and messaging can lead to massive business breakthroughs. From rebrands and content overhauls to refining sales flow and client attraction, we explore how showing up consistently—and with clarity—translates into real results. You’ll hear powerful coaching moments with women just like you navigating visibility challenges, audience clarity, and scaling beyond one-on-one work. We talk about how to make content work for you (not the other way around), how to combine nurture with strategy for natural sales, and why you don’t need to be everywhere—you just need to be clear and intentional. If you’ve been stuck, overwhelmed, or second-guessing your visibility strategy, this episode is the pep talk and permission slip you didn’t know you needed! Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  00:41 Guest Introduction and Rebranding Journey 02:06 Content Strategy and Instagram Algorithm Insights 04:35 Sales and Messaging Refinement 06:33 Unexpected Client Engagement 07:03 Shopify Advertisement 08:00 Analyzing Client Conversion Triggers 10:41 Carrie's Membership and Messaging Challenges 17:48 Podcast Production Recommendations 18:55 Michelle's Workshop and Coaching Journey 21:58 Content Creation Challenges and Strategies 27:55 Focusing on Core Content Platforms 33:29 Final Thoughts and Encouragement QUOTABLES: “  As you are thinking long-term with your nurture and even like your email strategy, this is really where the magic's going to happen. Because when content and nurture actually work together, that's when sales become natural instead of feeling forced on either end.” - Julie Solomon  “  What is giving you/them the clarity on how to communicate your expertise? Like how do you want to create to communicate your expertise? What are the phrases, the words, the nuances that you wanna be known for? Because that's what you have to lead with in content.” - Julie Solomon  RESOURCES: [JOIN THE GROWTH COLLECTIVE FOR JUST $1] Ready to turn your content into clients without the confusion? The Growth Collective gives you the proven strategies, live coaching, and content frameworks you need to attract and convert your ideal audience. Use code GIFT to get your first month for only $1 🚀 [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [JOIN THE BRAND ACCELERATOR] Ready to refine your messaging, increase your visibility, and scale your business with clarity? The Brand Accelerator gives you the proven frameworks to attract high-paying clients and turn your offers into consistent, scalable sales. Click here to join now! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!